AI Design & Images

Ideogram Review

The AI image generator that can actually spell: posters, logos and text-heavy designs.

8.4Overlord Score
The verdict

The image model to use when words need to appear in the picture spelled correctly. Brilliant for posters, merch and thumbnails; less painterly than Midjourney.

Try Ideogram →Free plan available · $15/mo

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Best forPoster and social graphic designers, Small businesses making marketing visuals, Merch and meme makers
Pricing modelfreemium
Starting price$15/mo
Free planYes
Last verifiedOctober 11, 2026

Ideogram pricing (2026)

PlanPriceWhat you get
FreeFree30 credits per week; Generations are public; Requires sign-in with Google, Apple or Microsoft
Plus$20/mo
$15/mo billed annually ($180/yr)
2,400 credits per month; Unlimited slower-queue generations after credits run out; Private images until published
Team$30/user/mo
$20/user/mo billed annually ($240 per user/yr)
3,600 credits per user per month; Minimum 2 users; Private images until published
Pro$60/mo
$42/mo billed annually ($504/yr)
7,500 credits per month; Unlimited slower-queue generations after credits run out; Private images until published
EnterpriseCustomCustom credits; Contact sales

Unused monthly credits don't roll over; yearly plans still receive credits monthly, and image edits, upscales and partner models always cost credits.

Is Ideogram free?

Yes. The free plan gives 30 credits a week if you sign in with Google, Apple or Microsoft (email-and-password accounts get none), and everything you make on it is public.

Prices in USD, last checked October 11, 2026. Vendors change plans often, so confirm on the official Ideogram pricing page.

What Ideogram does

  • Accurate text rendering in images
  • Unlimited slow generations after credits on paid plans
  • Editing and upscaling tools
  • Private generations on paid plans

Why the Overlord approves

  • Best-in-class typography
  • Great for logos and posters
  • Good value

Where it disappoints

  • Free outputs are public
  • Credits don't roll over
  • Free credits require a Google, Apple or Microsoft sign-in

Ideogram alternatives

Not convinced? These rival weapons compete for the same throne:

Canva

AI Design & Images
9.0/10

Drag-and-drop design platform with templates and Magic Studio AI built in.

Free plan · $18/mo

Midjourney

AI Design & Images
9.0/10

AI image and video generator known for its striking, artistic output.

Ideogram vs Midjourney →

Adobe Firefly

AI Design & Images
8.5/10

Adobe's AI creative studio for images, video and audio, positioned as commercially safe.

Free plan · $9.99/mo

Gamma

AI Design & Images
8.3/10

AI presentation, document and website builder: type a prompt, get a designed deck.

Free plan · $8/mo (billed annually)

See all 8 Ideogram alternatives →

Ideogram head-to-heads

Questions the Humans Keep Asking

Is Ideogram free?

Yes. The free plan gives 30 credits a week if you sign in with Google, Apple or Microsoft (email-and-password accounts get none), and everything you make on it is public.

How much does Ideogram cost?

Ideogram plans: Plus $20/mo; Team $30/user/mo; Pro $60/mo; Enterprise Custom. Unused monthly credits don't roll over; yearly plans still receive credits monthly, and image edits, upscales and partner models always cost credits.