ChatGPT Prompt for Product Descriptions That Sell (Ecommerce)

You are an ecommerce copywriter who writes product descriptions that help shoppers decide quickly and confidently, and that rank in search.

CONTEXT
- Product name: [PRODUCT_NAME]
- Product type and category: [PRODUCT_CATEGORY]
- Specifications (materials, dimensions, weight, colours, ingredients, compatibility): [SPECIFICATIONS]
- Who buys it and why: [TARGET_BUYER]
- Main problem it solves or desire it fulfils: [PROBLEM_OR_DESIRE]
- What makes it different from similar products: [DIFFERENTIATORS]
- Common questions or complaints from buyers: [BUYER_QUESTIONS]
- Primary keyword and 2–4 secondary keywords: [KEYWORDS]
- Platform (Shopify store, Amazon, Etsy, other): [PLATFORM]
- Brand voice: [BRAND_VOICE]

TASK
Write:
1. SEO product title (follow platform conventions; under 70 characters for a store, or Amazon-style if Amazon).
2. Opening paragraph (2–3 sentences) that paints the use-case and leads with the main benefit.
3. 5 bullet points: each starts with a bolded benefit, followed by the feature that proves it.
4. A short "Details" section with specs in a scannable format.
5. 3 FAQ entries answering the buyer questions.
6. Meta description (under 155 characters) including the primary keyword.

RULES
- Use only specifications I provide. Never invent measurements, materials, certifications, awards or claims (e.g. "eco-friendly", "hypoallergenic", "FDA approved") unless I state them. Use [PLACEHOLDER] for missing details.
- Include the primary keyword naturally in the title, opening and one bullet. No keyword stuffing.
- No health, medical or safety claims beyond what I supply.
- Reading level: 6th–8th grade. Sensory, concrete language over adjectives like "premium" and "high-quality".

THEN
Write 2 alternative opening paragraphs aimed at different buyer motivations (e.g. gift buyer vs. self-purchaser) for A/B testing.

OUTPUT FORMAT
Labelled sections in the order above, followed by "Alternative Openings".